Identifier
Created
Classification
Origin
09MADRID1137
2009-11-27 12:19:00
UNCLASSIFIED
Embassy Madrid
Cable title:  

SPAIN: THIRD ANNUAL INTERNATIONAL FORUM ON DIGITAL

Tags:  ECPS KIPR SP 
pdf how-to read a cable
VZCZCXRO1518
RR RUEHIK
DE RUEHMD #1137/01 3311219
ZNR UUUUU ZZH
R 271219Z NOV 09
FM AMEMBASSY MADRID
TO RUEHC/SECSTATE WASHDC 1493
INFO RUCNMEM/EU MEMBER STATES COLLECTIVE
RUEHLA/AMCONSUL BARCELONA 4234
RUCPDOC/DEPT OF COMMERCE WASHDC
UNCLAS SECTION 01 OF 02 MADRID 001137 

SIPDIS

STATE FOR EUR/WE, EEB/CIP, EEB/TPP/IPE
STATE PASS USTR FOR D.WEINER
STATE PASS U.S. COPYRIGHT OFFICE FOR M.WOODS AND M.PALLANTE
COMMERCE FOR 4212/DON CALVERT
COMMERCE ALSO FOR NTIA

E.O. 12958: N/A
TAGS: ECPS KIPR SP
SUBJECT: SPAIN: THIRD ANNUAL INTERNATIONAL FORUM ON DIGITAL
CONTENT (FICOD),NOVEMBER 16-18, MADRID

REF: A. MADRID 1115

B. MADRID 1088

MADRID 00001137 001.3 OF 002


UNCLAS SECTION 01 OF 02 MADRID 001137

SIPDIS

STATE FOR EUR/WE, EEB/CIP, EEB/TPP/IPE
STATE PASS USTR FOR D.WEINER
STATE PASS U.S. COPYRIGHT OFFICE FOR M.WOODS AND M.PALLANTE
COMMERCE FOR 4212/DON CALVERT
COMMERCE ALSO FOR NTIA

E.O. 12958: N/A
TAGS: ECPS KIPR SP
SUBJECT: SPAIN: THIRD ANNUAL INTERNATIONAL FORUM ON DIGITAL
CONTENT (FICOD),NOVEMBER 16-18, MADRID

REF: A. MADRID 1115

B. MADRID 1088

MADRID 00001137 001.3 OF 002



1. Summary: The GOS-hosted International Forum on Digital
Content (FICOD 2009) was a great success, with excellent
turnout, high-quality presentations, and an enthusiastic
audience. The opening remarks by Deputy Administrator Anna
Gomez of NTIA were well-received, and Forum organizers
greatly appreciated her participation. Post also wishes to
express its gratitude to Deputy Administrator Gomez and to
those at State and Commerce who helped make it possible.
Septel will report on the intellectual property rights
aspects of FICOD, including the participation of U.S.
Copyright Office senior counsel Michele Woods and of MPAA
Chairman and CEO Dan Glickman. End Summary.


2. (U) Spain's Ministry of Industry, Tourism, and Trade
(MITYC),Secretariat of State for Telecommunications and the
Information Society (SETSI),hosted the third annual
International Forum on Digital Content (FICOD),November
16-18. Co-sponsors included red.es (the government's
Internet development agency),the Ministry of Culture, the
Madrid municipal government, Telefonica, BBVA, and Plan E
(the GOS economic recovery/infrastructure plan). SETSI
designated the United States the featured country for this
year's event. Anna Gomez, Deputy Administrator of the
National Telecommunications and Information Administration
(NTIA),delivered the opening remarks at FICOD's inaugural
event, followed by Minister of Culture Angeles Gonzalez-Sinde
and MITYC Minister Miguel Sebastian.


3. (U) Gomez discussed the priority the Obama administration
places on development of Information and Communications
Technologies (ICT) as a vehicle for modernizing the world's
economy and promoting sustained prosperity. She also
highlighted the importance of a full and free exchange of
information on the Internet, and outlined President Obama's
innovation plan. She stated that the U.S. looks forward to
working with Spain on ICT issues during Spain's upcoming EU
Presidency. Her remarks were very well-received and her
participation much appreciated by the audience and the Forum
organizers.


4. (U) Culture Minister Gonzalez-Sinde spoke about the
importance of the Internet as a vehicle for communicating
culture and making it available to the citizenry. She also
referred to the new Inter-Ministerial Commission formed in
October to recommend measures to deter Internet piracy, and
reiterated the government's commitment (see ref B) not to
punish or sanction individual users who download copyrighted
material without authorization. Finally, she announced the
government's plan to support the "macro website" soon to be
introduced by the Coalition of Creators and Content
Industries to make more content legally available online.
(See septel for more information on IPR and Internet piracy
issues discussed in a series of roundtables organized as part
of FICOD.)


5. (U) Minister Sebastian took the opportunity to announce a
new GOS policy: as of January 2011, the universal telecoms
service package to which all consumers are entitled by law
will include broadband Internet access at a minimum speed of
1 megabyte per second (mbps). While the vast majority of
Spaniards who have Internet service already have broadband
access far in excess of that speed (ref A),the new
regulation will require telecom companies to expand and
upgrade their networks to enable them to serve rural areas,
and is expected eventually to help bring Spain's broadband
access and prices closer to those of its European neighbors.
That said, the Internet Service Providers' (ISP) association,
Redtel, is on record as opposing the initiative over the
question of who - the companies or the government - will pay
the costs of providing the service. Accordingly, the new
policy adds another issue of contention between the
government and the telecoms/ISPs. Sebastian also spoke of
the development of new business models for marketing content
on the Internet and closed his remarks with a strong
statement on the centrality of effective IPR protection to
the growth of the information society.


6. (U) Following the inauguration, American actor/producer
Kevin Spacey delivered a speech on the Internet's value as a
tool to improve education, followed by an interview in which
Spacey showed off his abundant comic talents while making

MADRID 00001137 002.3 OF 002


serious points on the relationship between new ICT
technologies and the arts world, especially film.


7. (U) The subsequent two and a half days included 29
roundtables, 100 workshops, 33 special events, and an
exhibition hall with 24 booths, including several operated by
U.S. companies. Many of the events can be viewed in English
or Spanish on the Forum's website,
http://www.ficod2009.es/ficod. One of the special events was
a digital book fair. There was also an OECD-sponsored
workshop on Common Challenges and Shared Solutions: Good
Governance in Information Society Strategies," at which
Secretary of State for Telecommunications and the Information
Society Francisco Ros presented Plan Avanza, the GOS 5-year
strategy for developing the ICT sector. NTIA Deputy
Administrator Gomez delivered brief remarks at the workshop
on what the U.S. can learn from Spain's experience. The OECD
presented preliminary results of its review of Plan Avanza.


8. (U) FICOD was well-attended; according to organizer
red.es, some 8000 participants registered, double last year's
total. The audience appeared engaged and enthusiastic. The
overall quality of presentations and roundtables was high.


9. (U) Comment: This is the most important event of the year
for Spanish SETSI officials who play a key role in responding
to USG Internet piracy concerns. Deputy Administrator
Gomez's participation was greatly appreciated by those
officials. Post wishes to thank Deputy Administrator Gomez
and to express its appreciation to the several employees of
the Departments of State and Commerce who worked to make her
visit possible. End Comment.
CHACON