Identifier
Created
Classification
Origin
05LIMA2235
2005-05-18 18:52:00
UNCLASSIFIED//FOR OFFICIAL USE ONLY
Embassy Lima
Cable title:  

AMBASSADOR DISCUSSES FREE TRADE IN PIURA

Tags:  ETRD EINV ECON PGOV PE 
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UNCLAS SECTION 01 OF 02 LIMA 002235 

SIPDIS

DEPT FOR WHA/AND
DEPT PASS TO PEACE CORPS
USTR FOR B. HARMAN

SENSITIVE

E.O. 12958: N/A
TAGS: ETRD EINV ECON PGOV PE
SUBJECT: AMBASSADOR DISCUSSES FREE TRADE IN PIURA


UNCLAS SECTION 01 OF 02 LIMA 002235

SIPDIS

DEPT FOR WHA/AND
DEPT PASS TO PEACE CORPS
USTR FOR B. HARMAN

SENSITIVE

E.O. 12958: N/A
TAGS: ETRD EINV ECON PGOV PE
SUBJECT: AMBASSADOR DISCUSSES FREE TRADE IN PIURA



1. (SBU) Summary. During a May 5-6 trip to Piura in
northern Peru, the Ambassador met with local dignitaries to
discuss free trade and economic development, inaugurated a
new AID-sponsored small business center, toured a local
textile plant, and visited Peace Corps volunteers. Although
the World Bank lists Piura as a relatively wealthy
department, the Regional Government asserts that Piura's
poverty rate is over 50 percent. The Regional Government
recognizes the need to promote economic growth in all
sectors, particularly in agriculture, textiles and
handicraft work. Even though local agriculture producers
benefit from access to U.S. markets, local cotton producers
fear that American cotton will flood the Peruvian market
under a U.S.-Andean Free Trade Agreement. End Summary.

Rich in Resources, But High Levels of Poverty
--------------


2. (U) Piura Department has abundant natural resources,
with over 245,000 hectares of arable land and large
phosphate deposits. Despite mineral wealth, the northern
Department suffers from high levels of poverty. Over 50
percent of the population (approximately 700,000 people)
lives in rural areas. Although Piura's per capita GDP in
2000 was $1,800, close to the national levels of $2,100, the
standard of living in the rural areas was significantly
lower, with a per capita GDP of less than $800. The
majority of Piurans make their living by producing
agricultural products, including mangos and lemons. Piura
produces 64 percent of Peru's total mango crops - more than
three-quarters of these are exported to the United States,
totaling $13.5 million in 2004. Textile and artisan
production accounts for 25 percent of employment.

Local Government Interested in Investment
--------------


3. (SBU) During his trip, the Ambassador met with the
Regional President, Mayor of Piura, and the Mayor of
Catacaos to discuss social and economic development,
including the benefits of an FTA and possible U.S.
investment. Regional President Cesar Trelles Lara (APRA)
explained that his government is coordinating with several
other northern departments, including Tumbes, Lambayeque,

Cajamarca, and La Libertad, to establish an economic zone.
The priority of the Piura government is to improve the
region's competitiveness by expanding agricultural
production and improving infrastructure, including building
highways, expanding the airports, and developing the ports
at Paita and Bayovar. With improved transportation
linkages, Trelles stated, investment, exports, and people
will move more freely in and out of Piura.


4. (SBU) Mayor Eduardo Caceres (APRA) declared that the
local government is committed to reducing the level of
poverty. The recent privatization of Bayovar Phosphates, he
noted, should help with economic growth. Caceres also
hinted that there were several regional projects, including
airport and port concessions, which will be open to any
future U.S. investment.

Inauguration of New Economic Service Center
--------------


5. (SBU) On May 5, the Ambassador participated in an
inauguration ceremony for the opening of a USAID/Poverty
Reduction and Alleviation Activity (PRA) Economic Service
Center in Piura. The center will offer non-financial
services, including market analysis, supply information and
organization, and technical assistance, to local small
businesses in an effort to promote business development. By
encouraging economic growth in the region, the Economic
Service Center will help prepare small businesses for future
business opportunities under a U.S.-Andean FTA.

Ambassador Discusses Cotton Issues
--------------


6. (SBU) Piura is one of four places in the world that
produces pima cotton, which is used to make high-quality
textiles. The Ambassador, on May 6, toured Textil Piura,
one of Peru's largest spinning factories. Textil Piura,
like many other textile plants in Peru, uses a substantial
amount of U.S. cotton - 20 to 50 percent - to make its
finished products. During a lunch before the tour, the
Ambassador addressed local business officials about the
economic benefits of an FTA. Piura Congressmen Humberto
Requena questioned how the FTA would affect the local cotton
industry, highlighting local fears that U.S. cotton will
either flood the market or will hold down local prices once
the FTA is signed. Noting that Peru produces only 50
percent of the cotton used by local manufacturers, the
Ambassador explained that U.S. cotton does not displace
Peruvian cotton. Imports of U.S. cotton, rather, enable
Peru to continue producing and exporting high quality
textile products; the Ambassador noted that overall Peruvian
textile exports to the U.S. have grown since January 2005
despite the elimination of quotas for China. That is
because Peru exports high quality goods in a niche where
China does not compete well. Congressman Requena agreed,
and asked that the Ambassador further clarify the issue to
the Peruvian Congress. (Note: The Ambassador emphasized the
same point in a meeting at Congress' Economic Commission one
week later. End Note.)

Visit to Peace Corps Sites
--------------


7. (U) The Peace Corps has a robust presence in Piura, with
25 volunteers living and working throughout the region.
Volunteers work in several sectors, including small business
development, community health, and youth development. On
May 6, the Ambassador toured two of the regional Peace Corps
sites; one a small business program approximately 15 minutes
from Piura where locals can learn how to produce high
quality silver and gold jewelry; the other a rural health
post in a small town 30 minutes from Piura.

Comment
--------------


8. (SBU) On paper, Piura, a wealthy department along the
northern coast of Peru, should benefit from the U.S.-Andean
FTA. Even though the regional government supports the FTA,
popular support varies by economic sector. Agriculture
continues to be a key sticking point. Piuran mango farms
currently benefit from improved access to U.S. markets under
ATPDEA and are firm supporters of the FTA. In contrast,
local cotton farmers mistakenly continue to fear that a
trade agreement will allow U.S. cotton to undermine them.
This trip highlighted that regional governments and local
leaders need to do a better job of explaining the benefits
of trade and investment to these uninformed groups. We will
continue working with local governments on outreach efforts
in the departments.

STRUBLE